Archive for the ‘Nescukua’ Category

Apple Devices Flow Into Corporate World

Friday, January 10th, 2014
In The Wall Street Journal, tech reporter Daisuke Wakabayashi describes how Apple is expanding its reach into the business market. “The iPhone has replaced the BlackBerry as the mobile phone of choice, as the iPad assumes tasks once reserved for PCs,” Wakabayashi writes. He notes that “Apple is going mainstream” when it comes to the corporate world, and he profiles multiple large enterprises — including SAP, Nordstrom, and Cisco — that have rolled out iOS and other Apple devices to their employees. In fact, according to Good Technology, “More than 90 percent of all business apps were deployed on Apple’s iOS mobile-operating system in the third quarter.”

Yahoo Tech Reviews the New Mac Pro

Wednesday, January 8th, 2014
Yahoo Tech’s David Pogue looks at the all-new Mac Pro, calling it an “insanely powerful” computer designed for professional creative and scientific users. He’s impressed with its horsepower, noting that “every wire, every circuit, every chip has been designed for speed,” and he says the desktop’s “ace in the hole is two top-of-the-line graphics cards.” Pogue points out that the Mac Pro handles pro apps like Final Cut Pro X, Photoshop, and Mathematica “faster than any Mac ever tested,” saving professionals time and money. “The Mac Pro, in every possible way, is a bet on the future,” writes Pogue.

App Store Sales Top $10 Billion in 2013

Tuesday, January 7th, 2014
Apple announced that customers spent over $10 billion on the App Store in 2013, including over $1 billion in December alone. App Store customers downloaded almost three billion apps in December, making it the most successful month in App Store history. “We’d like to thank our customers for making 2013 the best year ever for the App Store,” said Eddy Cue, Apple’s senior vice president of Internet Software and Services. “The lineup of apps for the holiday season was astonishing and we look forward to seeing what developers create in 2014.” Apple’s developers have now earned $15 billion on the App Store.

iPad Can Be Another Pair of Eyes in Operating Room

Thursday, January 2nd, 2014
Liver surgery is a very complex operation, requiring extensive planning and research before a doctor ever enters the operating room. To help improve the process and minimize the risks of this delicate operation, doctors in Japan teamed up with a German research institute to develop an iPad app for use during liver surgeries. The app shows three-dimensional surgical data, helps pinpoint the exact location of blood vessels, and assesses potential risks in real time. “The visualization of liver blood vessels puts surgeons at ease, and it helps to ensure that the right incisions are made at the right time,” says Dr. Itaru Endo of Yokohama City University. The number of doctors using iPad apps during surgery is growing — the apps not only help save lives, they save money. “Augmented reality and other features of the app can replace equipment that costs half a million dollars,” Endo says.

iPad Transforms Napa Winery’s Production Process

Thursday, December 19th, 2013
At Palmaz Vineyards in Napa, California, iPad has improved the way the facility operates, from its vineyard to its tanks. Winemaker Christian Gastón Palmaz uses iPad to manage the vineyard and gather data that helps him make informed vine-tending decisions. iPad also has replaced complex industrial controls inside the winery. Palmaz uses an enterprise-level app that automates the labor-intensive, conventional fermentation process. “iPad removes the burden of data collecting and frees up our brilliant winemakers to focus on the art of winemaking,” says Palmaz.

All-New Mac Pro Available Starting Dec. 19

Wednesday, December 18th, 2013
Apple has announced the all-new Mac Pro will be available to order starting Thursday, December 19. The Mac Pro features the latest Intel Xeon processors, dual workstation-class GPUs, PCIe-based flash storage, and ultra-fast ECC memory. Designed around a unified thermal core, the Mac Pro packs unprecedented performance into an aluminum enclosure that is 9.9 inches tall and one-eighth the volume of the previous generation. The Mac Pro is available starting at $2,999.

Beyoncé Album Shatters iTunes Store Records

Monday, December 16th, 2013
Apple announced that BEYONCÉ has become the fastest selling album ever on the iTunes Store worldwide with an unprecedented 828,773 albums sold in just its first three days. BEYONCÉ also broke the US first week album sales record with 617,213 sold and proved to be a global success, going to number one in 104 countries. The self-titled BEYONCÉ is the fifth solo studio album from Beyoncé and was made available exclusively worldwide on the iTunes Store on December 13. It is the artist’s first visual album and it represents Beyoncé’s biggest sales week ever.

iPad Helps Broadway Director Stay in Step

Monday, December 16th, 2013
To stage a Broadway show, director and choreographer Jeff Whiting has to keep track of dozens of dancers and thousands of steps. He’s found that iPad is the best tool for the job. Whiting uses a “show bible” to chart and organize every step of a production. “Before iPad,” Whiting says, “we had to document all the choreography and staging manually, by drawing on pieces of paper.” This could add up to thousands of sheets of paper. Whiting developed Stage Write, an exclusively iOS app that digitizes the entire process. “iPad frees me up to focus on the creativity, rather than the practicalities, of staging a Broadway musical,” he says.

Wind Turbine Technicians Use iPad to Keep Blades Spinning

Wednesday, December 11th, 2013
To keep wind turbines running smoothly, Siemens Energy-Wind Service technicians work in tight spaces high above the ground, and often in extreme weather conditions. Now iPad makes their job a lot easier. Before iPad, technicians needed over a thousand pages of binders, manuals, and electrical plans to help them perform repairs. All these documents are now stored on iPad, which makes accessing information much simpler. Technicians also use iPad to troubleshoot, take photos, and collect data. “What wind service technicians do is critically important to the wind power industry,” says Jennifer Dillon, Siemens manager of business improvement. “We want to make their work as effective and as easy as we can. iPad helps us do that.”

The Hour of Code is here.

Monday, December 9th, 2013
As a part of Computer Science Education Week (December 9-15), code.org is organizing a worldwide campaign to get 10 million students of all ages to participate in the Hour of Code. It’s a one-hour introduction to computer science, designed to demystify code and show that anyone can learn the basics of programming. “The ability to code and understand the power of computing is crucial to success in today’s hyper-connected world,” says former Vice President Al Gore. Apple Retail Stores will also host one-hour workshops for children and teens throughout the United States on Dec. 11. Find a store and sign up today.

The Hour of Code Is Here

Monday, December 9th, 2013
As a part of Computer Science Education Week (December 9-15), code.org is organizing a worldwide campaign to get 10 million students of all ages to participate in the Hour of Code. It’s a one-hour introduction to computer science, designed to demystify code and show that anyone can learn the basics of programming. “The ability to code and understand the power of computing is crucial to success in today’s hyper-connected world,” says former Vice President Al Gore. Apple Retail Stores will also host one-hour workshops for children and teens throughout the United States on Dec. 11. Find a store and sign up today.

Apple Unveils iBeacon to Assist Shoppers

Friday, December 6th, 2013
Apple has rolled out iBeacon technology at its 254 Apple Stores in the U.S., enabling shoppers to receive iPhone notifications about products and services via the Apple Store app. As the Associated Press reports, iBeacon transmitters use Bluetooth wireless technology to sense a shopper’s exact location inside an Apple Store and send messages based on the aisle or product a user is near. For example, customers walking by an iPhone table could receive messages offering to help them check their upgrade availability or see if they can get money for trading in an old phone. iBeacon technology is moving into other venues as well. The AP reports that Major League Baseball plans to use it next year to offer features like coupons and videos based on a user’s location in a ballpark.

iPad Helps Racers Gear Up for the Win

Wednesday, December 4th, 2013
Mark Post, the owner of Riviera Racing, uses iPad to get up to speed for thousand-mile off-road endurance races such as the Baja 1000. Preparation is complicated, and logistics can be daunting. During the race, the MotionX GPS HD app on iPad keeps the team’s support crew coordinated without the need for paper maps, charts, and checklists. An endurance race is a huge team effort, Post says. “There’s no chance to get the race right again. There’s no hitting replay. That’s why using iPad for our prerace logistics is critical.”

TV Broadcaster Speeds Up Telenovela Production With Final Cut Pro X

Monday, December 2nd, 2013
Azteca — one of Mexico’s leading broadcasters — produces some of that country’s most popular soap operas, known as telenovelas. To help satisfy growing worldwide demand, Azteca recently rolled out a fast-paced, all-digital video workflow based on Apple’s Final Cut Pro X. Because of the large number of shows produced, editors ingest huge amounts of footage and must make fast turnarounds — and Final Cut Pro X makes the workflow quicker and more efficient. Encouraged by the rollout, Azteca is looking to take Final Cut Pro X beyond telenovela production and into other divisions. “We’re a really big corporation,” says Azteca’s Rubén Centineo. “So we’re looking to establish an all-digital workflow that other groups can use as well. And the products that Apple is offering today are the products we need to get there.”

iPad Assisting Speedskater Bridie Farrell in Comeback Bid

Friday, November 22nd, 2013
After an almost decade-long absence, world-class speedskater Bridie Farrell is preparing for a comeback, and iPad is helping her in a big way. Farrell’s coaches are using iPad and the Dartfish Express app for in-depth video analysis of her performance. They evaluate her form, aerodynamics, and body language, and provide frame-by-frame feedback. iPad also simplifies the video recording process. “We’d have to lug around a laptop and camcorders, and so many wires and connections,” says trainer Robyn Mason. “With iPad, you don’t need to worry about any of that. It’s so much easier, so much more accessible.”

iPads With Instant Replays Transforming the NBA

Thursday, November 21st, 2013
In a new video, Bloomberg.com reports that Apple has teamed up with Sportstec, a software program that provides quick edits of basketball game footage on an iOS device. The program lets players and coaches, who are provided with iPads, look at footage during a game or during halftime and make adjustments. “You can literally break down every single possession, who shot the ball, where on the floor, what was the result of the play,” says Sportstec vice president Anwar McQueen. Sportstec, whose program works exclusively on iOS devices, partners with 28 of the 30 NBA teams as well as many NCAA teams and the Olympic basketball teams.

Procter & Gamble Uses iOS Devices to Boost Global Productivity

Wednesday, November 20th, 2013
The Procter & Gamble Company — a Fortune 500 firm that makes products such as Tide, Ivory soap, Pampers, and Crest — is using iPad and iPhone to improve its productivity and sales all around the world. The company has developed over 50 custom apps for use with its more than 25,000 iOS devices. In particular, sales teams utilize a suite of in-house apps to better manage sales processes worldwide. This has helped Procter & Gamble expand its thriving business operations in China, where its products reach 1.5 million stores. “iPhone and iPad enable our sales force globally to take a step ahead in productivity,” said Bob Fregolle of Procter & Gamble. “Our people are more productive, they’re enjoying their work more, and they’re connected in new ways.”

Shoot and Score with ‘Smart’ Basketball

Friday, November 8th, 2013
Tech columnist Ed Baig took to the court to test a new “smart basketball” equipped with nine sensors that communicate with an iPhone or iPad via Bluetooth wireless technology. The 94Fifty basketball and associated iOS app, made by InfoMotion Sports Technologies, tracks performance by measuring speed and pressure applied to the ball. It also coaches aspiring hoops stars with voice feedback. Users can work on drills or challenge other players. “My two small kids were engaged, and they were excited when they improved their scores,” Baig reports.

Survey Says iPhone, iPad Top Kids’ Wish List

Thursday, November 7th, 2013
In a CNET article, author Chris Matyszczyk discusses a survey that puts iPhone at the top of young people’s holiday gift list. The survey, conducted for shopping website Ebates, asked 12- to 17-year-olds which gadget they most crave, and iPhone came in first. “These kids know their brands, and only 12 percent of them were most desperate for a Samsung Galaxy phone, as opposed to 32 percent for Apple’s offering,” Matyszczyk writes. “Indeed, the second most desired gadget was another Apple product: the iPad.”

iPad Air Receiving Glowing Reviews

Wednesday, October 30th, 2013
The first iPad Air reviews are in from The Wall Street Journal, USA Today, The New York Times, and others. And the reaction is overwhelmingly positive. Walt Mossberg of The Wall Street Journal says iPad Air is “raising the bar,” calling the redesign a “feat of design and engineering.” He notes the battery test “far exceeded Apple’s claim” and “blew me away.” Ed Baig of USA Today declares iPad Air the best yet and “better than its already best of breed predecessors, superior still to each and every rival big screen slate that I’ve tested. Apple dominates the tablet apps ecosystem. Its tablet remains the easiest to use.” Damon Darlin at The New York Times writes, “Compared with the other tablets on the market, Apple still holds the edge.” He highlights many of iPad Air’s key features including size, battery life, processing power, storage, and Wi-Fi with MIMO. On his blog, David Pogue is impressed with the battery life, speed, and design of iPad Air, stating, “Somehow, Apple was able to put the iPad on such a radical diet without sacrificing any of its features.”

Apple Reports Fourth Quarter Results; iPhone Sales Grow 26 Percent to Set New September Quarter Record

Monday, October 28th, 2013
Apple today announced financial results for its fiscal 2013 fourth quarter ended September 28, 2013. The Company posted quarterly revenue of $37.5 billion and quarterly net profit of $7.5 billion, or $8.26 per diluted share. These results compare to revenue of $36 billion and net profit of $8.2 billion, or $8.67 per diluted share, in the year-ago quarter. Gross margin was 37 percent compared to 40 percent in the year-ago quarter. International sales accounted for 60 percent of the quarter’s revenue. The Company sold 33.8 million iPhones, a record for the September quarter, compared to 26.9 million in the year-ago quarter. Apple also sold 14.1 million iPads during the quarter, compared to 14 million in the year-ago quarter. The Company sold 4.6 million Macs, compared to 4.9 million in the year-ago quarter.

Apple Is Making Inroads in the Business World

Thursday, October 24th, 2013
In a recent Los Angeles Times story, technology reporter Chris O’Brien highlights examples of how businesses are using iPad and describes how the device is becoming a force in the workplace. He notes that iPad “helped Apple stake out a commanding lead for mobile devices in business markets long dominated by PCs and laptops running Microsoft’s Windows.” O’Brien talks to industry analysts including IDC’s Tom Mainelli, who says, “Apple has become the de-facto standard in a lot of commercial enterprises in terms of tablets.” Companies are creating their own apps, too. According to one report, O’Brien writes, “90 percent of custom tablet apps created by businesses for internal use or for their customers were written for the iPad.”

MacBook Pro with Retina Display Updated with Latest Processors, Faster Graphics, and Longer Battery Life

Tuesday, October 22nd, 2013
Apple today updated MacBook Pro with Retina display to include fourth-generation Intel Core processors, the latest graphics, longer battery life, faster flash storage, and next-generation Wi-Fi. Starting at a new lower price of $1,299 (US), the updated MacBook Pro with Retina display features a stunning high-resolution display, an amazing thin and light design, and the latest technology to power through the most demanding projects. “We’ve made the world’s best pro notebook even better by adding more performance and even longer battery life,” said Philip Schiller, Apple’s senior vice president of Worldwide Marketing. “MacBook Pro with Retina display continues to redefine the pro notebook.”

Apple Announces iPad Air and new iPad mini with Retina Display

Tuesday, October 22nd, 2013
Apple today announced iPad Air, the latest generation of its category-defining device, featuring a 9.7-inch Retina display in a thinner and lighter design and weighing just one pound. Apple also announced a new iPad mini with Retina display, bringing all the pixels from the 9.7-inch iPad to its 7.9-inch screen, delivering razor sharp text and detail in the same thin and light design. Both new iPad models feature the powerful and power-efficient Apple-designed A7 chip with 64-bit desktop-class architecture, ultrafast wireless with faster built-in Wi-Fi and expanded LTE cellular connectivity, and iOS 7 featuring hundreds of great new features. “iPad created an entirely new mobile computing experience, and the new iPad Air is another big leap ahead,” said Philip Schiller, Apple’s senior vice president of Worldwide Marketing. “It is so thin, light and powerful, once you hold one in your hand you will understand what a tremendous advancement this is.”

Introducing the All-New Mac Pro — The Most Radical Mac Ever

Tuesday, October 22nd, 2013
Apple today launched the all-new Mac Pro. Designed around an innovative unified thermal core, the Mac Pro features the latest Intel Xeon processors with up to 12 cores, dual workstation-class GPUs, six Thunderbolt 2 ports, PCIe-based flash storage and ultra-fast ECC memory. Packing amazing performance in a stunning new design, the all-new Mac Pro starts at $2,999 (US) and will be available in December. “The new Mac Pro is our vision for the future of the pro desktop, everything about it has been reimagined and there has never been anything like it,” said Philip Schiller, Apple’s senior vice president of Worldwide Marketing.

Apple Introduces Next-Generation iWork and iLife Apps for OS X and iOS

Tuesday, October 22nd, 2013
Apple today announced that its groundbreaking iWork productivity apps and award-winning iLife creativity apps have been completely redesigned to take full advantage of OS X Mavericks and iOS 7. Pages, Numbers, Keynote, iPhoto, iMovie, and GarageBand have been updated to 64-bit, include iCloud integration, and are loaded with hundreds of new features that let you do more than ever across your Apple devices. In addition, iWork and iLife are now free with the purchase of every new Mac or iOS device. “This is the biggest day for apps in Apple’s history,” said Eddy Cue, Apple’s senior vice president of Internet Software and Services. “These new versions deliver seamless experiences across devices that you can’t find anywhere else and are packed with great features like iMovie Theater, Drummer and a new unified file format for iWork documents across all your devices.”

OS X Mavericks Available Today Free from the Mac App Store

Tuesday, October 22nd, 2013
Apple today announced that OS X Mavericks, the 10th major release of the world’s most advanced desktop operating system, is available for free from the Mac App Store. With more than 200 new features, OS X Mavericks brings iBooks and Maps to the Mac, includes a new version of Safari, enhances multi-display support, introduces Finder Tabs and Tags, and delivers new core technologies for breakthrough power efficiency and performance. “We want every Mac user to experience the latest features, the most advanced technologies, and the strongest security,” said Craig Federighi, Apple’s senior vice president of Software Engineering. “We believe the best way to do this is to begin a new era of personal computing software where OS upgrades are free.”

iPhone 5s and iPhone 5c Arriving in More Countries on Friday

Wednesday, October 9th, 2013
Apple today announced iPhone 5s and iPhone 5c will be available in Italy, Russia, Spain, and more than 25 other countries beginning Friday, October 25. The iPhones are also coming to more than a dozen additional countries, including India and Mexico, on November 1.

iPhone 5s and iPhone 5c Arriving in More Countries on Friday

Wednesday, October 9th, 2013
Apple today announced iPhone 5s and iPhone 5c will be available in Italy, Russia, Spain, and more than 25 other countries beginning Friday, October 25. The iPhones are also coming to more than a dozen additional countries, including India and Mexico, on November 1.

Apple Updates iMac

Tuesday, September 24th, 2013
Apple today updated iMac to bring numerous high-performance enhancements to the world’s leading all-in-one desktop. iMac now features fourth-generation Intel Core processors, new graphics, and next-generation Wi-Fi. In addition, it now supports PCIe-based flash storage, making its Fusion Drive and all-flash storage options up to 50 percent faster than the previous generation. “iMac continues to be the example that proves how beautiful, fast and fun a desktop computer can be,” said Philip Schiller, Apple’s senior vice president of Worldwide Marketing.

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